Euro IT retail market

Euro IT retail market

According to IT Europa, the Europe IT retail market has grown over $100bn. Top 50 retailers account for about 80%-85%of the total revenue. Growth has been driven by continued commoditisation of IT products, price cuts, boom in Internet and broadband connections across Europe, increasing number of add-ons (storage, video, Wi-Fi, software, peripherals, etc..), and increasing demand from consumers and SMEs.