France Télécom renews its offers

FT needs to react when 1m subscribers are leaving the operator and when French rivals are offering unbundled triple-play services. The first step of its strategy is a FMC offer, called Unik, we announced two weks ago. The second step is to revamp its “Optimales” packages , with basic fee included.

Optimale 2h: basic fee+ 2hours calling per month to fixed or mobile phones in France, Europe and NA for €25/mo.

Optimale 4h: same with 4hours calling for € 32/mo

Unlimited Optimale: unlimited calls to fixed phones to France, Europe and NA + unlimited calling mobile phones to NA for €39/mo.

Unlimited Optimale+ 120: unlimited calls to fixed phones to France, Europe and NA + unlimited calling mobile phones to NA + 2 hours calling mobile phones to France and Europe for €59 /mo.