Connected people

Connected people
The average European internet user now spends 10 hours 15 minutes a week online compared to 8hrs 45mn a week in 2004 (+17%) according to a study by the European Interactive Advertising Association (EIAA). This study also reveals that French people spend 13 hours on average a week online, UK and Spanish people 11 hours, Italian people 8 hours. Internet access usage grew 38%, while radio and TV usage only grew 10% and newspaper 1%. Finally, the study details the average French internet access usage: 48% for instant messaging, web radio 31%, then blogs and forums.