2Q07 mobile handset market
Once again the market was healthy and reached about 265m units shipped in the quarter (+11%). The table below collects the vendor figures and their related market shares.
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Vendor
2Q07 Units shipped (in millions)
2Q07 Market share
NOKIA
100.8
38%
SAMSUNG
37.4
14.1%
MOTOROLA
35.5
13.4%
SONY ERICSSON
24.9
9.4%
LG
19.1
7.2%
Others
47.3
18%
TOTAL
265
100%
Nokia cements its market lead, reaching for the first time over 100m units shipped in three months and 38% market share (+ 2points), well on the targeted road to reach 40%. Nokia produced about three times what was manufactured by its challenger. Samsung is the surprise of the quarter, overtaking Motorola for the second place and for the first time getting the challenger position. Motorola announced a dismal performance in handset shipments in the second quarter, and was only able to stay in third position. Good surprise also for Sony Ericsson, which with 25m units shipped increased its market share by 2.4 points. SE reports the best growth in the quarter with over 58%. Finally Apple made its entry in the market, shipping some 300k units or a 0.1% of the market. Analysts predicts it will reach about 1% by the end of the year.