Like a phoenix: AT&T

Like a phoenix: AT&T

AT&T is not dead. The universal awareness of the ATT brand that has been around for well over a century has been chosen by SBC to continue its operations. It is a clever decision and I personally understand that the choice of another name should have been very sad to most of the US citizens, but also to people in the world involved in the telecom arena. "The AT&T name has a proud and storied heritage, as well as unparalleled recognition around the globe among both businesses and consumers," SBC chairman and CEO Edward E. Whitacre Jr. said.

Good luck!