Market Corner (2) - 14/06/08

Publié le par Jean Arnal

A few set of market information released this week:

  • After cancer potentially generated by mobile, a new study reveals that Teenagers who excessively use their cell phone are more prone to disrupted sleep, restlessness, stress and fatigue.

  • Mexico's Slim family wants to participate in the Spanish telecom market. ... to be continued.

  • According to Dell'Oro, the mobile infra market grew by 10% in 1Q08, fueled by base station shipments and the stabilization of equipment prices.

  • A new report from Juniper Research said that transport based mobile ticketing would grow to 1.8bn transactions by 2011 (from 37m in 2007).

  • China CCID Consulting listed marketing errors made by Motorola in recent years in the mobile phone

market. Three central errors centered on:

product development failure ( poor demand recognition, gap between demand and realization, wrong perception of the market evolution blurred by the success of the RAZR V3 model, low-featured products and too late, slow in launching new products (13 in 2007 vs 54 for Samsung and 37 for Nokia), a multitude of different platforms,

entering a price war to increase sales volume, and emphasis on low-cost products for emerging markets, but eroding profit and brand image.

 
                        failure to emphasize on product selling points.
  • Clearwire estimates to have a 1.3m WiMAX subscribers by the end of 2009, and projects 2017 related revenues of over $17.5bn and about 31m subscribers.

Publié dans Market corner

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